'USA Today' introduces Autopilot

USA Today recently launched AutoPilot, a free iPhone application designed to make the life of a traveler a little bit easier. The app's GPS capabilities allow travelers to track trip and flight itineraries and receive real-time location and weather updates. Other features include a travel service provider directory and access to USA Today's travel feature content.

USA Today recently launched AutoPilot, a free iPhone application designed to make the life of a traveler a little bit easier. The app's GPS capabilities allow travelers to track trip and flight itineraries and receive real-time location and weather updates. Other features include a travel service provider directory and access to USA Today's travel feature content.

AutoPilot's sponsor, Hampton Hotels, was given a few features of it own. Users can book reservations at any of Hampton Hotels' US locations and receive information about attractions nearby.

Keeping the newspaper's demographics in mind, USA Today geared this latest mobile initiative toward its readers on the go.

USA Todayis synonymous with travel. Travelers love us and we love being everywhere they need us with innovative new products,” Matt Jones, VP of mobile strategy and operations of Gannett Digital, said in a statement.

The newspaper is no stranger to the use of mobile technology. In 2008, it introduced an app that allows users to read its entire print section via iPhone.

AutoPilot is available from Apple's App Store on iPhone and iPod touch.


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