Lippe Taylor hires Joseph as agency partner and president

NEW YORK: Lippe Taylor appointed Jim Joseph partner and president of the agency.

NEW YORK: Lippe Taylor appointed Jim Joseph partner and president of the agency. The hire is part of the firm's overarching effort to expand its marketing services beyond PR, to marketing disciplines such as CRM, Web development, and digital advertising, explained Joseph.

"The big reason I came here was because I saw an opportunity to take an agency that's... already kind of expanding into new media as it realtes to PR and expand it even further so we don't think about PR in a silo.

Joseph most recently ran the Saatchi and Saatchi Wellness agency, where he focused on integrated marketing.

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