H&K merges digital and marketing groups, hires Trounson

NEW YORK: Hill & Knowlton is merging its New York marketing communications and digital practices into one group. The new team, called connected marketing, will serve the agency's consumer marketing clients.

NEW YORK: Hill & Knowlton is merging its New York marketing communications and digital practices into one group. The new team, called connected marketing, will serve the agency's consumer marketing clients. 

Additionally, the agency hired Ben Trounson, SVP and director in the New York office, to lead the new team. Most recently, Trounson was VP and director of client service at Emanate.  

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