Lowdown: Social standings

NetProspex, a sales and marketing database entity, recently conducted a study to uncover the social media activity of businesspeople in the US. Here we look at the 10 most social job functions, as well as which 10 cities are home to the most social businessmen and women

NetProspex, a sales and marketing database entity, recently conducted a study to uncover the social media activity of businesspeople in the US. Here we look at the 10 most social job functions, as well as which 10 cities are home to the most social businessmen and women. (Note: The NetProspex Social Index [NPSI] scored social network activity across nine networks: Facebook, LinkedIn, Flickr, Twitter, MySpace, Friendster, hi5, LiveJournal, and Flixster.)


SOURCE: NetProspex “Social Business Report,” released September 2010. NOTE: NPSI score is comprised of: social connectedness (number of employees with at least one social media profile); social friendliness and reach (average number of connections per employee across major social networks); and social activity (average number of tweets, number of followers, and number following)

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.