Lucas Mast, director of social media, Yahoo!

Lucas Mast manages all corporate social media and views at Yahoo! His team is responsible for surfacing the best content and news across Yahoo's industry leading properties and products through official corporate channels including Yodel (Yahoo's Corporate Blog), Facebook, Twitter, Yahoo! Video and YouTube, among others.

To continue reading this article you need to be registered with PRWeek. Registration is free and only takes a minute. Register here or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

In order to resolve this issue please contact Customer Support:

In the US and Asia please email
subscriptions@prweek.com or call
+001 (800) 558-1708

In UK & Europe please email
support@prweek.com or call
+44 (0)20 8267 8121

Don't have an account?

Register for free today to be eligible for email bulletins and limited further access

Register Now

Or

See Subscription Options

If you have recently purchased a subscription, please follow the link below to obtain your user login and password

Activate Subscription