Virtual reality: Career Guide 2011

PR leaders shared their experience with job-seekers at PRWeek's Virtual Career Fair on June 14.

In a nod to social media's relevance in job searches, HR heads of leading PR companies spent a full day connecting with qualified and talented professionals at PRWeek's Virtual Career Fair. While being able to network with such people, the nearly 700 attendees had the opportunity to listen to three unique webcast sessions that provided different perspectives and advice on taking that step forward in a PR career. 

The three sessions were “Moving ahead,” the professional opportunities that arise when actually moving to another city or country; “Continuing to learn,” the benefits of going back to school for either a master's degree in PR or just taking a few courses to brush up on specific skills; and “A diverse industry,” a look at the strides PR has made and still needs to make on the diversity front.

“There's no substitute for having worked in different markets.”
– Simon Sproule, corporate VP of global marcomms, Nissan, during the “Moving ahead” session

“I still have notes from school. I refer to them for decisions today.”
– Diane Thieke, marketing director, Dow Jones, during the “Continuing to learn” session

“Utilize unique differences for the business' advantage.”
– Julian Green, director of media relations, MillerCoors, during the “A diverse industry” session

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