Press wants more transparency from HP

The corridors at Hewlett-Packard have seemingly gone quiet after last week's hasty announcement appointing Meg Whitman CEO and showing Leo Apotheker the door.

The corridors at Hewlett-Packard have seemingly gone quiet after last week's hasty announcement appointing Meg Whitman CEO and showing Leo Apotheker the door.

Just type a quick Google News search on "HP," and your results will show that that the media has taken a mostly negative stance on the leadership change, from questions about whether or not Whitman is right for the role to when the IT giant will make a decision on spinning off its PC business.

The board, which removed Apotheker and appointed Whitman, has also become a quick target as of late. Although this particular board consists of different members from the ones that ousted former HP CEOs Carly Fiorina and Mark Hurd, there is certainly a stigma on the board's reputation.

This morning, AllThingsD, a Wall Street Journal digital publication, got hold of an internal memo naming Lynn Anderson acting chief communications officer. As of press time, HP has not confirmed this appointment to PRWeek.

Anderson has overseen day-to-day operations of the function since late August, which PRWeek learned after obtaining an in-house email. Former CCO Bill Wohl's responsibilities were shifted sideways to take on a "special assignment" for the company's software business. In addition, CMO Marty Homlish was asked to represent corporate communications on the executive committee. HP later confirmed the earlier reorganization.

However, at this time, Wohl's fate with HP is unknown.

As quickly as HP announced Whitman's appointment last Thursday, it retreated back into its sunny Palo Alto, CA, headquarters. The public is clearly looking for more context beyond the new face of HP, as well as some assurance that it is a company it can trust for years to come.

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