Burson adds two to global strategy team

SINGAPORE: Burson-Marsteller has appointed Martin Roll and Hoh Kim as the first Asia-based senior advisers of the agency's global strategy team.

SINGAPORE: Burson-Marsteller has appointed Martin Roll and Hoh Kim as the first Asia-based senior advisers of the agency's global strategy team.

Roll and Kim will be responsible for providing insights and advice to Burson-Marsteller clients as senior consultants with the firm in the corporate marketing and communications, politics, government, and education spaces.

Roll is a business and brand strategist for The Martin Roll Company. He's also held roles at VentureRepublic and DDB Needham Worldwide.

Kim has served as MD of Edelman Korea. He is also founder of The Lab, a Korean-based consultancy that provides leadership communications coaching and crisis counsel to senior executives and government officials.

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