9/11 spurs outreach boost

NEW YORK: Timing events to correspond with the fifth anniversary of the 9/11 terror attacks, hospitals and advocacy groups have been ramping up outreach to inform the emergency-responder community about lingering health issues.

NEW YORK: Timing events to correspond with the fifth anniversary of the 9/11 terror attacks, hospitals and advocacy groups have been ramping up outreach to inform the emergency-responder community about lingering health issues.

"There's a human tendency to focus on anniversary dates, and there's more built-in news coverage," said Keith Emmer, service communications director for World Cares Center (WCC). "But it's just as important to focus on these issues five years and three months after."

WCC, a nonprofit dedicated to enabling safe disaster response, was set to host workshops from September 7 to 11 in New York to "address 9/11-related mental and physical health concerns."

Representatives from the Centers for Disease Control and the Mount Sinai 9/11 Treatment Program were among those scheduled to speak at the events.

The Mount Sinai Medical Center released a report that found that Ground Zero workers have developed increasingly severe respiratory problems that can now be viewed as chronic.

The hospital's in-house PR unit worked with AOR Rubenstein PR to reach out to the media about the findings of the study concerning the health effects of 9/11. A press conference was held September 5 at Mount Sinai Hospital to make first responders aware of the findings.

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