Makovsky launches b-to-b networking practice

NEW YORK: Makovsky& Company has launched a new practice designed to "apply the techniques of social networking to business-to-business marketing." The new practice, called Online Fluency, will be led by EVP and partner Robbin Goodman. The firm has also launched a blog on the subject at onlinefluency.makovsky.com .

NEW YORK: Makovsky& Company has launched a new practice designed to "apply the techniques of social networking to business-to-business marketing." The new practice, called Online Fluency, will be led by EVP and partner Robbin Goodman. The firm has also launched a blog on the subject at onlinefluency.makovsky.com .

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