USA Today hires Arnold PR

BOSTON: USA Today has hired Arnold Corporate Communications, a division of Arnold Worldwide, as its AOR. The agency has previously worked on brand strategy and branding initiatives for the paper. Arnold is USA Today's first ever AOR.

BOSTON: USA Today has hired Arnold Corporate Communications, a division of Arnold Worldwide, as its AOR. The agency has previously worked on brand strategy and branding initiatives for the paper. Arnold is USA Today's first ever AOR.

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