Closeup on Burson’s Mark Penn

Big profile in today’s Washington Post by Anne E. Kornblut of Burson-Marsteller chief and Hillary Clinton’s (unofficial) chief strategist Mark Penn, who, according to...

Big profile in today’s Washington Post by Anne E. Kornblut of Burson-Marsteller chief and Hillary Clinton’s (unofficial) chief strategist Mark Penn, who, according to the story, has become Clinton's chief adviser on strategic communications, even though he is not the campaign manager.

Among the interesting points in the article: Though Burson has said Penn will not take any time off from his job at the firm and will be fully able to handle running the agency as well as working for client, the article cites Penn associates as saying he spends most of his days working on the Clinton campaign. Penn “has been cleared of all client responsibilities, except for Microsoft, for the duration of the campaign but that he still relies on a team of about 20 employees to do most of the day-to-day work,” Kornblut writes.

The article also raises questions about conflicts of interest, noting that Bush strategist Karl Rove sold his direct-mail business during the 2000 race to forestall such claims (and ensure his full attention toward Bush). But that's not a problem for Penn, according to Penn, as he only does communications strategy and not lobbying.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.