MWW and Deutsch launch joint venture

NEW YORK: MWW Group and Deutsch have formed a joint venture called MWWGroup@Deutsch to allow each firm to "tap the other's core area of expertise." MWW will also absorb Deutsch's PR group, and Deutsch will become MWW's preferred partner for advertising, interactive, media services, and marketing work. The venture will launch in Deutsch's New York office. Both firms are owned by Interpublic Group.

NEW YORK: MWW Group and Deutsch have formed a joint venture called MWWGroup@Deutsch to allow each firm to "tap the other's core area of expertise." MWW will also absorb Deutsch's PR group, and Deutsch will become MWW's preferred partner for advertising, interactive, media services, and marketing work. The venture will launch in Deutsch's New York office. Both firms are owned by Interpublic Group.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.