The world’s football team?

The Guardian is reporting that Manchester United (the New York Yankees of English football, that is, until Chelsea began spending money at a New...

The Guardian is reporting that Manchester United (the New York Yankees of English football, that is, until Chelsea began spending money at a New York Yankees-type pace) is looking to hire a marketing holding company - WPP, Publicis, and Omnicom are mentioned - for an "ambitious global strategic partnership to drive the club's digital fan base to 50 million users."

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