The Leukemia & Lymphoma Society retains DKC

WHITE PLAINS, NY: The Leukemia & Lymphoma Society announced that it has retained Dan Klores Communications (DKC) to conduct an 18-month, national PR program celebrating the 20th anniversary of its premier charitable athletic program, “Team In Training.” DKC’s strategic media and integrated marketing campaign will be focused on raising national awareness of Team In Training’s global impact. “Team and Training” has trained more than 340,000 individuals and raised some $800 million for blood cancer research, education, and service programs since 1988.

WHITE PLAINS, NY: The Leukemia & Lymphoma Society announced that it has retained Dan Klores Communications (DKC) to conduct an 18-month, national PR program celebrating the 20th anniversary of its premier charitable athletic program, “Team In Training.” DKC’s strategic media and integrated marketing campaign will be focused on raising national awareness of Team In Training’s global impact. “Team and Training” has trained more than 340,000 individuals and raised some $800 million for blood cancer research, education, and service programs since 1988.

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