Marketing to the social web - A PRWeek/Racepoint Group webcast

Blogs, social networks and online communities - is transforming traditional media and how marketers interact with consumers and business customers. The old broadcast model is on its way out. Marketers must become aggregators of content and learn how to engage in dialogues with key constituencies. The new way of reaching and interacting with people has profound implications for marketers and their brands. This panel discussion will provide strategies that marketers should employ in order to be successful in this new media environment.

Blogs, social networks and online communities - is transforming traditional media and how marketers interact with consumers and business customers. The old broadcast model is on its way out. Marketers must become aggregators of content and learn how to engage in dialogues with key constituencies. The new way of reaching and interacting with people has profound implications for marketers and their brands. This panel discussion will provide strategies that marketers should employ in order to be successful in this new media environment.

Date: Tuesday, September 25, 2007
Time: 12pm EST/9am PST

Click here to register

Sponsored by Racepoint Group

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.