Agency Leadership Series - Mark Penn

Julia Hood talks to Mark Penn, CEO of Burson-Marsteller, in the agency's own studio, about his first 14 months on the job, Burson's evolving digital strategy, and the firm's global picture.

Julia Hood talks to Mark Penn, CEO of Burson-Marsteller, in the agency's own studio, about his first 14 months on the job, Burson's evolving digital strategy, and the firm's global picture.

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