M Booth & Associates consolidates digital practice

NEW YORK: M Booth & Associates is consolidating its digital marketing practice into a new service called FirstWorld Digital. FWD will leverage emerging media such as online video, mobile applications, gaming, social networking, search engine optimization, e-mail marketing, blogs, and desktop applications for the agency's clients. Josh Rosenberg, VP and director of FWD, will head the new division. He previously worked as a VP in the agency’s consumer and travel and lifestyle practice areas.

NEW YORK: M Booth & Associates is consolidating its digital marketing practice into a new service called FirstWorld Digital. FWD will leverage emerging media such as online video, mobile applications, gaming, social networking, search engine optimization, e-mail marketing, blogs, and desktop applications for the agency's clients. Josh Rosenberg, VP and director of FWD, will head the new division. He previously worked as a VP in the agency’s consumer and travel and lifestyle practice areas.

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