Alterian selects Ruder Finn

CHICAGO: Alterian, a global enterprise marketing platform provider, has selected Ruder Finn to handle its global PR program. Ruder Finn will run Alterian’s press offices in the US and Europe, and work on a thought leadership program aimed at marketers and industry influencers as well as its partner community of system integrators, digital agencies, and marketing services providers. The Ruder Finn team will operate from the agency’s Chicago and London offices and report to Bob Barker, VP of corporate marketing at Alterian.

CHICAGO: Alterian, a global enterprise marketing platform provider, has selected Ruder Finn to handle its global PR program. Ruder Finn will run Alterian’s press offices in the US and Europe, and work on a thought leadership program aimed at marketers and industry influencers as well as its partner community of system integrators, digital agencies, and marketing services providers. The Ruder Finn team will operate from the agency’s Chicago and London offices and report to Bob Barker, VP of corporate marketing at Alterian.

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