Salzman Joins Porter Novelli

NEW YORK: Marian Salzman, an advertising industry trend-spotter and branding expert, has joined global public relations firm Porter Novelli, as CMO. In this newly created position, Salzman will help drive the agency’s brand planning and positioning, oversee business development, and create thought leadership and reputation management programs. Salzman comes to Porter Novelli from JWT Worldwide.

NEW YORK: Marian Salzman, an advertising industry trend-spotter and branding expert, has joined global public relations firm Porter Novelli, as CMO. In this newly created position, Salzman will help drive the agency’s brand planning and positioning, oversee business development, and create thought leadership and reputation management programs. Salzman comes to Porter Novelli from JWT Worldwide.

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