MWW hires Sarfaty as EVP

EAST RUTHERFORD, NJ: MWW Group hired Ruth Sarfaty, a former VP of corporate comms at both Yahoo and AOL, as EVP and head of its media strategies practice, a newly created position. Sarfaty, who officially began August 18, will work to create the firm’s media strategies in coordination with account teams. Most recently, Sarfaty was president of her own firm, Sarfaty PR, after leaving Yahoo in February 2008.

EAST RUTHERFORD, NJ: MWW Group hired Ruth Sarfaty, a former VP of corporate comms at both Yahoo and AOL, as EVP and head of its media strategies practice, a newly created position. Sarfaty, who officially began August 18, will work to create the firm’s media strategies in coordination with account teams. Most recently, Sarfaty was president of her own firm, Sarfaty PR, after leaving Yahoo in February 2008.

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