The PR 2.0 movement is as diverse as it is exciting. Marketing communications professionals have a new arsenal of tools to reach consumers through a variety of mediums. Yet, despite this opportunity, there is still a lot of confusion, misunderstanding, and hype about how to successfully reach those constituents. This webcast will feature experts in the social media space who will discuss a specific new media opportunity, and explain why it matters, how to make the most of it, and where it is finally heading.
Duncan Wardle, VP, global PR, Disney Parks
Deirdre Breakenridge, author, PR 2.0 – New Media, New Tools, New Audiences
Shel Holtz, principal, Holtz Communication & Technologies
Ruth Cotter, director of IR, Advanced Micro Devices
Paolina Milana, vice president, marketing, Marketwire
Date: Thursday, October 30
Time: 12:00pm est/9:00am pst