Donna Imperato: Power List 2008

CEO, Cohn & Wolfe

['07 rank – Not ranked]

With more than 20 years of experience in the PR industry, Donna Imperato has already had success, serving as C&W's CEO since 2003. That role has taken on even more importance in light of the firm's recent merger with sister agency GCI Group. Now overseeing the newly formed firm, she has the opportunity to not only increase its stature among existing clients, but also help the agency grow even more. Part of that challenge, she recently told PRWeek, will involve hiring more senior-level practitioners so she can "take a higher-level view." Despite her new responsibilities, she still acts as senior counsel to key clients, including ADP, GlaxoSmithKline, Hilton, Michelin, Smuckers, and other key accounts.

Defining qualities

Financial stewardship
Client/company profile

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