According to a study from Wakefield Research and quoted by CBS and 1-800-FLOWERS.com, 39% of people feel they let "The One" get away and more than 40% say they still have romantic feelings for an ex. Now, only two days before "Sweetest Day," people can re-connect with an old flame via flowers on Ex Day.
So far, The Hollywood Reporter and Crain's New York Business have reported on the new holiday. No word yet if Hallmark has started making Ex Day cards.
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