3Com introduces its new corporate branding director

MARLBOROUGH, MA: Catherine Derr has joined 3Com as VP of corporate branding and communications. She replaces Jeanne Cox, who decided to leave 3Com after its May announcement that it was moving from Santa Clara, CA to the East Coast. Derr will report to president and CEO Bruce Claflin.

MARLBOROUGH, MA: Catherine Derr has joined 3Com as VP of corporate branding and communications. She replaces Jeanne Cox, who decided to leave 3Com after its May announcement that it was moving from Santa Clara, CA to the East Coast. Derr will report to president and CEO Bruce Claflin.

Derr will oversee corporate communications, issues management, product and technology PR, employee communications, and analyst relations.

Derr was previously VP of marketing and communications at Schlumberger, a global oil-field and information services company with a focus on the energy industry. Derr has also held PR posts with Styron, Maxtor, Memorex Telex Services, and Fairchild Semiconductor.

3Com develops networking technology, as well as internet protocol-service platforms and access infrastructure.

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