Google's IPO thrives despite bumpy road

On its first day, Google's much-awaited IPO soared despite a few bumps leading up to the moment.

On its first day, Google's much-awaited IPO soared despite a few bumps leading up to the moment.

A Playboy interview appearing in the September issue drew SEC interest. Google got Wall Street's attention by offering an auction-style IPO intended to open it up to the small investor (shares priced at $85, down from higher predictions of $135-$140). While no IPO is perfect, Google has shown, so far, that it can continue with business as usual... for Google. Most frequent messages 1. Google IPO gets off to a quick start, surges 18% in market debut to hit $100.34 2. Search rivals welcome the company, rise and fall with Google IPO on first day 3. Google's auction-style IPO will outlive debut performance 4. SEC could slap Google for hyping its stock, but it won't tarnish the brand 5. Google scales back IPO price to open at $85 Based on 167 national, business, and top regional media articles from August 19-20, 2004. Evaluation and analysis by Biz360/i>

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