PRWeek and H&K to survey firms on PR team diversity

NEW YORK: The second annual PRWeek/Hill & Knowlton Diversity Survey is currently under way.

NEW YORK: The second annual PRWeek/Hill & Knowlton Diversity Survey is currently under way.

The survey aims to discover what agencies and companies are doing to increase the level of diversity in their communications teams and practices.

Last year's survey revealed that most organizations claimed they were "satisfied" with the diversity of their work force and that they did not plan any programs to improve the racial or cultural mix.

But these teams are still overwhelmingly Caucasian.

"People talk a good game by expressing interest in [diversity]," said MaryLee Sachs,

CEO of H&K in the US, in an interview about the results. "But they're not actually doing anything about it."

For the feature article that will run with the survey results, in the December 13th issue, PRWeek will report on a panel discussion. Participants will attempt to answer the question, "Why is the PR industry failing at diversity?"

For more details about the panel discussion, please send an e-mail to Christie.casalino@prweek.com. To take the survey, log on to www.cyberpulse.com/diversity.

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