WASHINGTON: The Rosen Group is opening its doors in Washington, DC.
The firm, which specializes in media relations and special event planning for magazines, corporations, and organizations, is hoping to lure new business among the city's many associations and media outlets, according to president Lori Rosen.
Zachary Hastings Hooper, a VP who is relocating from the NY office, will lead the DC team. Current clients to be served by the new office include AARP, Kiplinger's Washington Editors, and Smithsonian Business Ventures.
"It's as important a media market as New York," said Rosen.
The DC office, which will be located in Dupont Circle, will likely expand to six employees within the first six months, said Rosen. The firm also recently expanded into Santa Monica, CA, in 2003.
Hooper has been on staff for four years, joining from Ziff-Davis Publishing. Hooper's accounts include TrueCredit, Cottage Living magazine, and the Symphony Space performing arts venue.