PubSub will likely answer your search

Productivity month continues with a look at PubSub, a free service that lets you search through blogs and syndicated news feeds looking for whatever you need to know about.

Productivity month continues with a look at PubSub, a free service that lets you search through blogs and syndicated news feeds looking for whatever you need to know about.

You can set up searches (PubSub calls them subscriptions) using client names or phrases and check back whenever you want to see what turned up.

PubSub calls itself a "prospective search tool" instead of a "retrospective search tool." The techies among you can discuss.

Non-techies will find PubSub easy to use. It's all pretty simple: Just put in the words you want it to find and it will.

It takes a bit of patience, as nothing pops up when you go back just after setting up your queries. But give it a bit of time and you'll see tons of stuff, sometimes a bit too much stuff.

Like blogs themselves, PubSub gives you information without a way to sort out what is most relevant to you.

We did one search for General Motors and got everything that anyone ever mentioned about GM, even if only in passing.

PubSub also has a sidebar for your browser. This lets you see links as items are found.

Any suggestions for gadgets we should try? Send them to toybox@prweek.com

Price free

Available at www.pubsub.com

Specs Can e-mail you results; has a sidebar tool for Firefox and Explorer

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