GCI plots a move into Boston area

BOSTON: Having set its sights on further expanding its hi-tech and healthcare groups, GCI Group may soon make a move into the Boston market.

BOSTON: Having set its sights on further expanding its hi-tech and healthcare groups, GCI Group may soon make a move into the Boston market.

BOSTON: Having set its sights on further expanding its hi-tech and

healthcare groups, GCI Group may soon make a move into the Boston

market.



GCI president and CEO Bob Feldman admitted last week that there are

several biotech and hi-tech agencies in the Boston area that are

’conceivable candidates’ for acquisition. He denied, however, that a

deal was imminent.



’If we do acquire an agency in New England, it’s going to be driven by

the opportunity to expand our global technology practice,’ he said.



A number of staunch Boston independents claim they’re not giving up that

status anytime soon. FitzGerald Communications seems a good match,

especially given the longstanding friendship between Feldman and Maura

FitzGerald. But while FitzGerald admitted that Feldman has inquired

about acquiring her agency - as recently as a few weeks ago - she said,

’It’s not in the cards for us at this point.’



Schwartz also seems a perfect fit for GCI from a client standpoint - the

agency serves more than a dozen health tech clients - but co-founder and

president Steve Schwartz said that the agency is not for sale.



Lois Paul, founder and president of Lois Paul & Partners, and Chris

Carleton, a partner at CHEN PR, said they have not had talks with GCI.



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