NEWS BRIEFS

RALEIGH: Capital Strategies has lured journalist and political wonk Seth Effron into the PR fold, hiring him to work with the agency’s growing roster of e-commerce and hi-tech clients. Effron will continue in his roles as executive editor of Nando Media (the interactive division of the McClatchy Company) and editor of ’the insider,’ a daily online publication that chronicles comings and goings in North Carolina government and politics.

RALEIGH: Capital Strategies has lured journalist and political wonk Seth Effron into the PR fold, hiring him to work with the agency’s growing roster of e-commerce and hi-tech clients. Effron will continue in his roles as executive editor of Nando Media (the interactive division of the McClatchy Company) and editor of ’the insider,’ a daily online publication that chronicles comings and goings in North Carolina government and politics.

RALEIGH: Capital Strategies has lured journalist and political wonk

Seth Effron into the PR fold, hiring him to work with the agency’s

growing roster of e-commerce and hi-tech clients. Effron will continue

in his roles as executive editor of Nando Media (the interactive

division of the McClatchy Company) and editor of ’the insider,’ a daily

online publication that chronicles comings and goings in North Carolina

government and politics.





NORWALK, CT: Priceline.com has named Michael McCadden as the company’s

executive VP and chief marketing officer. McCadden will be responsible

for all of the company’s marketing, advertising and PR programs. He

succeeds Paul Breitenbach, who is joining Walker Digital Corporation as

chief marketing officer.





MIAMI: Attempting to up its hi-tech capabilities in Florida, Edelman has

named Jim Burke SVP of technology for the state and established a local

Internet/dot-com group to be headed by VP Alec Rosen. Burke, previously

director of PR for the Melbourne-based Harris Corp., will be responsible

for both strategy and implementation of programs throughout the

state.





WASHINGTON, DC: Policy Impact Communications has hired political veteran

Jim Lake as its new president and CEO. Lake arrives from the DC office

of Burson-Marsteller, where he had been a strategic counselor, and

previously served as a high-ranking advisor to the presidential

campaigns of Ronald Reagan and George Bush.





AUSTIN: Ted Delisi has left his job as chief spokesman for Texas

Attorney General John Cornyn to run a direct-mail company serving

Republican politicians.



Delisi and partner Todd Olsen bought the 19-year-old firm, now renamed

Olsen & Delisi, from political advisor Karl Rove, who earlier this year

went to work for George W. Bush’s presidential campaign. Replacing

Delisi as special assistant for communications is Mark Heckman, a

long-time University of Texas/Tyler public affairs officer.





NEW YORK: Kirshenbaum Bond & Partners has been tapped by the Home

Shopping Network for a long-term branding assignment set to include PR,

event-marketing projects and an ad blitz. The agency won the business

without a competitive pitch.





ATLANTA: Golin/Harris’ Atlanta outpost has named Mitch Head GM and Jenny

Ingram EVP. Head was formerly the executive director of the Peanut

Advisory Board, while Ingram contributed to the opening of GCI’s Atlanta

office as SVP.





NEW YORK: GCI Group has promoted Melanie McEvoy and John Deats to the

newly created positions of SVP/group head for the firm’s NY consumer and

healthcare practices, respectively.





SEATTLE: The KMC Group has hired Linda Ayars as VP and GM. Formerly head

of Ogilvy Mather’s Madrid office, Ayars will serve as second-in-command

to KMC president Pam Miller.



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