Rogers promotes Doll to leadership position

LOS ANGELES: Rogers & Associates, one of California’s few remaining independently owned public affairs agencies, has promoted long-time EVP and partner Lynne Doll to president.

LOS ANGELES: Rogers & Associates, one of California’s few remaining independently owned public affairs agencies, has promoted long-time EVP and partner Lynne Doll to president.

LOS ANGELES: Rogers & Associates, one of California’s few remaining

independently owned public affairs agencies, has promoted long-time EVP

and partner Lynne Doll to president.



Doll, who has worked at Rogers for 16 years and heads the firm’s public

sector practice, effectively replaces agency founder Ron Rogers, who has

shifted into the CEO seat. The promotions enable Rogers, who founded the

firm in 1979, to devote more of his time and efforts to client strategy

and overall agency direction.



Doll, named one of PRWeek’s Top 50 women in PR last year (PRWeek, August

9, 1999) and ’outstanding professional of 1999’ by the PRSA’s Los

Angeles chapter, takes over day-to-day agency management and new

business development.



While her firm may seem a promising takeover target for a multinational

lacking a significant California presence, Doll insisted that a sale is

not in the cards for Rogers. ’We are committed to remaining

independent,’ she said. ’Neither Ron nor I ever want to work for anyone

besides our clients.’



Running neck-and-neck with fellow California public affairs independent

Stoorza, Ziegaus & Metzger, Rogers boasts about 80 full-time employees

and posted dollars 8.2 million in fee income in 1999, a 15% jump over

1998 levels.



About half (49%) of the agency’s income stems from public sector/social

issues work, while the remaining 51% is generated from more traditional

consumer and corporate clients.



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