McQuarterGroup’s Beth Walsh is one of the few hi-tech PR pros who willingly admits to using an ever-so-old-fashioned Day Planner (what, no Palm Pilot? For shame!). For this admission alone, she ranks as one of our favorite straight-shooters.
McQuarterGroup’s Beth Walsh is one of the few hi-tech PR pros who
willingly admits to using an ever-so-old-fashioned Day Planner (what, no
Palm Pilot? For shame!). For this admission alone, she ranks as one of
our favorite straight-shooters.
How do you make a difference? My way of staying sane is to help keep
everyone else sane.
Tell us something amusing about your agency. One day a client entered
the office only to find a hidden treasure left by the president’s new
puppy moments earlier. Fortunately, he didn’t step in it.
What was your most embarrassing moment? I was running a ’Battle of the
Bands’ promotion for the art deco amusement park where I was promotions
manager. It was being filmed by New York City cable TV for airing on a
local station and I was acting as emcee. Little did I know that with the
strong lighting they were using, my blouse became so sheer that you
could see right through it. Luckily, not too many people were watching
cable in the early ’80s.
How did you get where you are today? Focus. I’ve always chosen my jobs
based on the learning opportunity they afforded me, not the money or the
status. Of course, if I’d paid more attention to those, I might be
making more money and have reached the VP level sooner!
What is the best invention of all time? A daily planner. I’d be lost
without it. It isn’t even that hi-tech, is it?
What is your worst habit? Desk piles. I have a very hard time throwing
out anything that I think I should read.
Who or what do you hate most? I hate no one. But when Carly Fiorina and
other successful women act as if their womanhood doesn’t matter and that
it shouldn’t be mentioned in conjunction with their success, it makes me
mad. As women, they had to work twice as hard to get where they are.
With which historical figure do you identify? I have great respect for
Margaret Sanger. She acted on her beliefs and helped women recognize
they had choices in life.
How many hours a day do you spend on the Internet? I’m always hooked up
to it. It’s sort of like an IV.
Name one thing about your past that people would be surprised to
That the first time I surfed, I was almost 41 years old.
What is your philosophy? Leave work at work. And leave home at home.