Woolf CEO leaves, firm seeks head

WOBURN, MA: Following last Friday’s departure of president and CEO Larry Moulter, sports and entertainment marketing shop Woolf Associates has been left scrambling for a replacement.

WOBURN, MA: Following last Friday’s departure of president and CEO Larry Moulter, sports and entertainment marketing shop Woolf Associates has been left scrambling for a replacement.

WOBURN, MA: Following last Friday’s departure of president and CEO

Larry Moulter, sports and entertainment marketing shop Woolf Associates

has been left scrambling for a replacement.



Moulter, who had been with the firm for four years, fled Woolf for the

dot-com world, accepting a position as chief marketing officer for

Mirror Image Internet. He has been charged with helping to develop

senior management and generating brand awareness.



’We had a number of dot-com clients at Woolf, and I have the skill set

to help fashion the message and the brand,’ he said.



During his Woolf tenure, Moulter worked with athletes (Buffalo Bills

quarterback Doug Flutie) as well as big-name corporates (Bell Atlantic).

Prior to joining Woolf, Moulter was president and chairman of the New

Boston Garden, where he oversaw development of the dollars 160 million

Fleet Center facility.



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