DIARY: Monet? Picasso? No, it’s the artistic staff at Schwartz

The search for talent in a tight labor market can turn up some unexpected things, as Schwartz Communications recently learned.

The search for talent in a tight labor market can turn up some unexpected things, as Schwartz Communications recently learned.

The search for talent in a tight labor market can turn up some

unexpected things, as Schwartz Communications recently learned.



The agency’s Waltham, MA office recently unveiled an art gallery to

showcase the artistic talents of its employees. Schwartz converted its

30-by-20-foot employee lounge into a mini-gallery, complete with white

walls, track lighting and fishline to hang the artwork. The

self-appointed curator, VP Helen Shik, announced an open call for

submissions, selecting a total of 14 paintings, collages, illustrations,

photographs and ceramics. Every staff level, from account coordinator to

SVP, is represented.



’Some of the employees who are exhibiting are trained artists who have

shown at other galleries, and some are doing this as a hobby,’ Shik

says.



’I wanted to give them as much exposure as possible.’



Works on display include underwater photographs of sea life, oil

portraits and even a digitized photo entitled ’Pundits at Comdex.’ One

of Schwartz’s clients was so impressed by a photographic collage of a

house overlaid with snapshots of ivy that he offered to buy it on the

spot.



Does this mean Schwartz’s PR talent pool will dry up as their employees

move to art full-time? ’We don’t fear that,’ Shik says. ’We just want to

show other people in the firm the incredible talent we have in-house.’



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