Dollars 36m utility RFP up for grabs in TX

AUSTIN: A customer-education contract on electric industry competition - potentially worth dollars 36 million - has been thrown up for grabs in Texas.

AUSTIN: A customer-education contract on electric industry competition - potentially worth dollars 36 million - has been thrown up for grabs in Texas.

AUSTIN: A customer-education contract on electric industry

competition - potentially worth dollars 36 million - has been thrown up

for grabs in Texas.



Last Tuesday, the Texas Public Utility Commission approved an education

plan developed by utility-deregulation specialists High Point

Communications and Gregory S. Franklin Associates. However, under the

PUC’s rules, the agency that developed the plan is ineligible to bid on

the campaign, said public information director Terry Hadley.



The RFP was scheduled to be formally released last Friday. Citing a

desire to give all interested firms ’an equal shot,’ Hadley declined to

discuss details (such as the PR/advertising balance) in advance.



Retail competition for investor-owned electric utilities takes effect

in Texas on January 1, 2002, although some pilot projects will begin

six months earlier. Cooperatives and municipally owned utilities aren’t

required to compete but may choose to do so, Hadley said.



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