Edelman places healthcare exec

NEW YORK: Edelman Worldwide hired Mark Chataway as European chair of its heathcare practice.

NEW YORK: Edelman Worldwide hired Mark Chataway as European chair of its heathcare practice.

NEW YORK: Edelman Worldwide hired Mark Chataway as European chair of its heathcare practice.

The agency has been adding to the practice recently, doubling in size over the past year alone. A significant driver of these changes has been the numerous recent changes in the European healthcare industry.

One of the principal issues in Europe today is 'the trend towards consumer-driven decision making,' said Nancy Turett, president and global director of Edelman Health.

Chataway will be based in the UK but is expected to travel extensively throughout Europe and the US, where many worldwide pharmaceutical companies are based.

He was most recently chairman of Interscience Europe, a subsidiary of Bcom3 and has been a senior PR counselor to many of the top 10 pharmaceutical companies.

Turett is 'incredibly excited' that Chataway is on board. 'He's a big thinker and that's what healthcare needs right now.'





Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.