NEWS IN BRIEFS

SAN JOSE, CA: Hoffman Agency CEO Lou Hoffman has handed over the reins for the firm's US operations to ten-year agency veteran Susan Baldwin. In the newly created position of executive VP for North American client services, Baldwin will take over many of the account team leadership and strategic counsel responsibilities previously handled by Hoffman, who will turn his attention full-time to the agency's continuing global expansion (see Thinkpiece, p. 11).

SAN JOSE, CA: Hoffman Agency CEO Lou Hoffman has handed over the reins for the firm's US operations to ten-year agency veteran Susan Baldwin. In the newly created position of executive VP for North American client services, Baldwin will take over many of the account team leadership and strategic counsel responsibilities previously handled by Hoffman, who will turn his attention full-time to the agency's continuing global expansion (see Thinkpiece, p. 11).

SAN JOSE, CA: Hoffman Agency CEO Lou Hoffman has handed over the reins for the firm's US operations to ten-year agency veteran Susan Baldwin. In the newly created position of executive VP for North American client services, Baldwin will take over many of the account team leadership and strategic counsel responsibilities previously handled by Hoffman, who will turn his attention full-time to the agency's continuing global expansion (see Thinkpiece, p. 11).





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