It's oft opined that journalists can outdrink, outspend and
outwrite PR people. (OK, mainly by journalists, we admit - Ed.) Well,
the first two may or may not be true, but an e-mail sent by a helpful
account exec with a point to prove at a West Coast PR agency, has shown
once and for all that not all journalists can out-write PR folks.
Take a peek at just a few of the many gaffes:
Identifying the magazine: "We specialize in the new and exciting feild
of Oraganized Import Racing."
Explaining why the e-mail was sent: "We are very interested in
converging your event for are readers base."
The sell: "The idea of new cars and trucks are very exciting to are
readers, do to the fact that are demographics state tht are average
reader purchase's a new car every 36 months."
Appetites whetted, we want more. Have you ever received anything this
bad (or worse?) Tell us at email@example.com. The stoopider, the better.