London Misher PR comes to Chicago

CHICAGO: New York-based firm London Misher Public Relations has

opened a three-person Chicago office, hiring Nicole Pagnano from rival

firm Margie Korshak to run the operation.



The Chicago office will go after business from restaurants, hotels, and

major entertainment-oriented events - the types of accounts London

Misher focuses on in New York, said Pagnano.



Pagnano has begun handling Midwest PR for existing agency clients Cosi,

a restaurant chain; City Access Providers, a concierge service; and

Escada.



With Chicago PR firms traditionally concentrating on consumer products

and manufacturing work, Pagnano sees an opportunity to carve out a

business niche in entertainment and hospitality. Her former employer,

Korshak, is best known for that type of work in Chicago.



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