PR is a 24-7 job, concludes PRSA survey

NEW YORK: PR continues to be a profession that demands long hours and around-the-clock availability, despite ongoing concerns about balancing family and work, according to a new study from the PRSA.

NEW YORK: PR continues to be a profession that demands long hours and around-the-clock availability, despite ongoing concerns about balancing family and work, according to a new study from the PRSA.

Asked how many hours they work each week, 83.8% of respondents to the new survey said more than the "standard

40. More than one-fourth, 26.1%, said 46-50 hours a week, while 13.4% said 51-55 hours. Eight percent said they work between 56-60 hours each week.

And the work doesn't stop on vacation. The survey, which polled 1,062 PR people in late April, found that nearly 80% say they take work on vacation with them either occasionally, frequently, or always.

Catherine Bolton, executive director and COO of the PRSA, said the study confirms that PR people "need to be at the front lines and be available 24 hours a day. We have a hard profession."

The "Work/Life Balance

study was done after presidential advisor Karen Hughes resigned her post, citing family concerns.

When the demands of balancing work and family are too much, what PR people give up first are volunteer efforts, the survey found, with 46.1% giving that answer. Another 17.8% said leisure activities, and 30.5% said career networking. Only 0.3% said family, while 5.3% said job responsibilities.

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