NEWS IN BRIEF: Appointment at Kia Motors America

IRVINE, CA: Kim Custer has joined Kia Motors America as director of PR. He had been VP of global marketing and communications for Korn/Ferry International. Earlier in his career, he also served as director of public affairs and corporate communications for 11 years at Mitsubishi Motor Sales of America. Custer's predecessor, Geno Effler, left to handle West Coast PR for Mercedes.

IRVINE, CA: Kim Custer has joined Kia Motors America as director of PR. He had been VP of global marketing and communications for Korn/Ferry International. Earlier in his career, he also served as director of public affairs and corporate communications for 11 years at Mitsubishi Motor Sales of America. Custer's predecessor, Geno Effler, left to handle West Coast PR for Mercedes.

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