Emmy-award winning Comcast PR head sets his sights on PRWeek Awards

Comcast PR honcho David Shane couldn't wait to see if he'd win a PRWeek Award. He had to go and get an Emmy instead.

Comcast PR honcho David Shane couldn't wait to see if he'd win a PRWeek Award. He had to go and get an Emmy instead.

Shane won a music composition Emmy at this year's mid-Atlantic chapter awards for his revamp of news, sports, and talk network CN8.

In addition to his duties as VP of PR, heading PR for Comcast's 3.1 million cable subscribers and for CN8, Shane, 30, also serves as head of original programming. It was in that role that he relaunched CN8, upgrading its content and look, and expanding it from its Philly roots into a regional network.

The tension at the awards ceremony, held in Philadelphia's Crystal Tea Room, couldn't have been greater had it been the better-known televised, klieg-lighted, and red-carpeted national version.

Shane had been nominated for three awards. "This was the last award announced," he said, "and I hadn't won the first two."

What's next, then? An Oscar? A Grammy? Perhaps something in the Nobel line?

"I plan to nominate my team for corporate comms team of the year at the PRWeek Awards," Shane proudly proclaims.

It's good to see that fame has not blighted his charm - or his sense of priorities.

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