Multi-Media Holdings is on hunt for DC-area agency

ROCKVILLE, MD: Multi-Media Holdings, a communications company with advertising, interactive and design holdings, is seeking a PR firm in the DC area to round out its service offerings.

ROCKVILLE, MD: Multi-Media Holdings, a communications company with advertising, interactive and design holdings, is seeking a PR firm in the DC area to round out its service offerings.

ROCKVILLE, MD: Multi-Media Holdings, a communications company with

advertising, interactive and design holdings, is seeking a PR firm in

the DC area to round out its service offerings.



For the last several months, MMH has quietly been acquiring small

communications and service companies - ’everything from print to

dot-com,’ said president and CEO Ethan Assal.



To complete the marketing equation, Assal hopes to acquire a 10-20

strong PR firm with hi-tech and IR capabilities. He is not, however,

interested in lobbying agencies: ’That’s not what we’re about.’



Among MMH’s recent buys were ad shops Utopia Communications and Elliott

Van Deutsch, Supon Design and Modus Interactive. The firm also owns

companies which specialize in pre-press and photo services. Assal said

MMH will keep existing leadership teams in place and compensate them

with cash and stock.



Owned partially by Mellon Bank, MMH plans to replicate the acquisition

strategy in markets beyond Washington, DC, Eventually it may expand into

15 markets and go public.



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