D&B grabs health and hi-tech work

SAN FRANCISCO: Deen & Black’s (D&B) six-month-old San Francisco office has picked up two clients: the San Ramon Regional Medical Center and Modem Media-Poppe Tyson.

SAN FRANCISCO: Deen & Black’s (D&B) six-month-old San Francisco office has picked up two clients: the San Ramon Regional Medical Center and Modem Media-Poppe Tyson.

SAN FRANCISCO: Deen & Black’s (D&B) six-month-old San Francisco

office has picked up two clients: the San Ramon Regional Medical Center

and Modem Media-Poppe Tyson.



San Ramon has charged the firm with a nine-month project to help launch

a minimally invasive cardiac services program.



’Given what we’ve accomplished in healthcare and public health, this

project is a great opportunity for us,’ said San Francisco GM Monique

Garcia. Longstanding D&B clients in its Sacramento stronghold include

the UC Davis Medical Center, Mercy Healthcare and the California

Wellness Foundation.



Modem Media, an interactive/web marketing and advertising agency owned

by Poppe-Tyson, has tapped D&B for a six-month project to promote

awareness of its West Coast/San Francisco office. While this is the

first tech-oriented client for D&B, plans are underway to beef up the

firm’s hi-tech capabilities, Garcia said.



Other clients at D&B’s San Francisco office, which opened March 15,

include the Santa Clara Valley Water District and the California

Coalition Against Sexual Assault. A Sacramento-based independent, Deen &

Black has offices in all four of California’s major media markets: LA,

San Francisco, San Diego and Sacramento. The agency rang up fees of

dollars 2.3 million in 1998.



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