B&O sets up shops in Austin and DC, adds employees

SAN FRANCISCO: Blanc & Otus is moving eastward, opening outposts in Austin and Washington, DC.

SAN FRANCISCO: Blanc & Otus is moving eastward, opening outposts in Austin and Washington, DC.

SAN FRANCISCO: Blanc & Otus is moving eastward, opening outposts in

Austin and Washington, DC.



Seeking to better service existing Southwest-based clients Motive

Communications and drkoop.com, B&O set up shop in Austin late last

month, with Mountain View account supervisor Cindi Johnson at the helm.

The agency is currently seeking an Austin GM and other support

staff.



’Our Austin clients hired us initially because we were based in Silicon

Valley - they wanted to make sure they were connected to what’s

happening there,’ explained B&O partner Simone Otus. ’But as they grew

and bulked up their marketing departments, we realized that we needed

account people on-site.’



Austin is the second new location for B&O in the past four months. The

agency, acquired by Hill & Knowlton last February, also opened a branch

on Capitol Hill at the end of August.



Aiming to establish a Beltway presence and grow its hi-tech policy

practice, B&O snagged MCI marketing and communications director Susan

Landis as GM for the new DC office. Landis, who oversaw all of MCI’s

consumer telecom brands, works alongside B&O account supervisor Anna

Matz. Current DC clients include AT&T/British Telecom global venture

Connect, AccessReady, FirstTel Communications and Northpoint

Communications.



B&O also announced the addition of Boston-based Compaq PR pro Theresa

Parenteau, who joined the agency’s headquarters as a VP in the Internet

group.



Parenteau left Compaq last month after more than two years managing the

company’s dollars 7 billion global professional services and

customer-support division. She also coordinated regional corporate PR

support in the Boston area.



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