Gong Muse to promote international art fair Collect 2014

Crafts Council has appointed Gong Muse to manage the PR campaign for international art fair Collect 2014.

Following a pitch, Gong Muse was tasked with promoting the fair internationally, reaching new audiences and increasing attendance by VIPs and new collectors.

As well as raising the profile of the fair itself and driving footfall, Muse will also work to raise awareness of the Crafts Council more broadly, as well as positioning contemporary craft as a collectible asset and communicating the strength of the current market.

The event is fully titled Collect: The International Art Fair for Contemporary Objects and takes place at London’s Saatchi Gallery in May.  

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