Way to Blue promotes two to board in management restructure

Global comms agency Way to Blue has announced a management restructure which sees Marc Berry Reid promoted to chief operating officer and Daniel Heale promoted to chief client officer.

Daniel Heale: promoted to chief client officer
Daniel Heale: promoted to chief client officer

They will join founder Olly Swanton, CEO Adam Rubins and chief financial officer Otto Stevens on Way To Blue’s board of directors from 1 January 2014.

Former associate director Heale is taking on managerial responsibility of the company’s client servicing, new product development and marketing across all operating territories.

Prior to joining Way to Blue he was head of social at agency Digital Outlook and he has held senior marketing roles at Vue Entertainment, Camelot Group and Travelodge.

Berry Reid, who was previously European associate director, will take overall responsibility for operations across all of Way to Blue's offices.

Way to Blue’s clients include 20th Century Fox, Universal Pictures, The Walt Disney Company, Sony Pictures, Red Bull and Arclight Cinemas.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.

Former White House press secretary Dee Dee Myers to join Warner Bros

Former White House press secretary Dee Dee Myers to join Warner Bros

Warner Bros has appointed former White House press secretary Dee Dee Myers as EVP for worldwide corporate communications and public affairs, effective September 2.