RBS seeks one-stop shop for Williams & Glyn's

The Royal Bank of Scotland Group has held chemistry sessions with agency groups this week ahead of a pitch for its spin-off brand Williams & Glyn's.

Campaign reports the group is looking to appoint a "one-stop shop" for services including PR and above-the-line advertising, CRM, digital and media. The appointment will be made in January next year.

Williams & Glyn’s is set to return to the high street after nearly 30 years as part of the European Commission’s punishment for RBS taking a state-funded bailout in 2008.

The company is required to sell 308 RBS branches in England and Wales and six NatWest branches in Scotland – all of which will become part of Williams & Glyn’s.

The development coincides with a corporate and public affairs agency search under way at TSB, which is being similarly carved out of the Lloyds Banking Group in a European Commission remedy.

For more on this story visit the Campaign website.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.