DesirableBody.co.uk appoints PHA Media

Health and fitness online retailer DesirableBody.co.uk has appointed PHA Media to deliver a multifaceted consumer PR campaign and negotiate celebrity endorsement opportunities.

The company, which stocks a range of lifestyle, sports and weight-loss products, has tasked PHA with delivering regular product placement opportunities for all the website’s consumer products.

PHA will report to DesirableBody.co.uk media affairs representative Sandra Dowse.

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